In 2021, Hollywood actors Ryan Reynolds and Rob McElhenney made headlines with their acquisition of Wrexham AFC, a historic football club based in Wrexham, Wales.
Their decision to invest in the club was not just about ownership but about revitalizing a beloved institution and bringing global attention to a team that had been struggling to reclaim its former glory.
Since then, the partnership between the two actors and Wrexham AFC has sparked a remarkable transformation, both on and off the pitch, leading to a renewed sense of optimism for the club and its community.
The Acquisition: A New Era for Wrexham AFC
Ryan Reynolds and Rob McElhenney purchased Wrexham AFC for £2 million, a move that surprised many but quickly garnered attention around the world. Their ambition was clear: to bring Wrexham AFC back into the spotlight and return the club to higher levels of success.
The duo’s approach has been one of active involvement, with both Reynolds and McElhenney engaging with the fans through social media, documentaries, and other public initiatives. Their involvement has been personal, and they’ve often been seen at matches, showing their dedication to the team and its supporters.
On-Pitch Success: Climbing the Football Pyramid
Under the stewardship of Reynolds and McElhenney, Wrexham AFC has enjoyed significant on-field success. One of the most notable achievements was the club’s promotion to League One in April 2024, marking a historic return to the English Football League (EFL) after a 15-year absence.
This moment was celebrated not only by the team but also by fans who had waited for years to see the club return to prominence.
The owners’ commitment to investing in the squad, the club’s tactics, and coaching staff has proven to be effective, with the team rising through the football pyramid and playing some exciting football along the way.
Infrastructure Investments: Enhancing Facilities
Wrexham AFC’s rise through the ranks has been bolstered by substantial investments in infrastructure. One of the first major moves by the new owners was to develop a state-of-the-art training ground for the club.
This facility was funded by Reynolds and McElhenney and is designed to provide players with the best possible resources to succeed on the pitch. Unfortunately, in December 2024, the facility was targeted by thieves who stole a number of important items, including a John Deere tractor.
The theft was a significant setback, but the club and local authorities have been working diligently to resolve the matter. Wrexham AFC remains determined to continue improving the infrastructure and ensuring the club has the resources to compete at the highest level.
Community Engagement: Reviving Local Traditions
The partnership between Reynolds and McElhenney has also extended beyond football. In October 2024, the duo, alongside the Allyn Family, acquired a majority stake in Wrexham Lager, a historic local brewery that has been a part of the community since 1882.
This acquisition was a strategic move to promote the club’s heritage and the town of Wrexham on a global scale. With plans to expand the brewery’s distribution into the United States and Canada, Reynolds and McElhenney are not only helping Wrexham AFC but also contributing to the local economy and nurturing a shared sense of pride in the community’s identity.
European Ambitions: Pathway to Continental Competition
Looking to the future, Wrexham AFC has set its sights on European competition. The Football Association of Wales (FAW) has proposed changes to the Welsh League Cup that would allow Welsh clubs playing in the English Football League, such as Wrexham, to compete for a spot in European tournaments.
This new pathway to continental football could be a game-changer for the club, providing additional revenue and global exposure. The possibility of competing in European competitions would mark a new chapter for Wrexham AFC, one that could significantly enhance the club’s stature in the football world.
Building a Global Brand: Wrexham’s International Appeal
Beyond its sporting success, Wrexham AFC has become a globally recognized brand thanks to the involvement of Reynolds and McElhenney. The duo’s celebrity status and social media presence have drawn attention from fans around the world, helping to elevate the club’s profile far beyond the borders of Wales.
Their ownership has turned Wrexham into a global phenomenon, with supporters from various countries now following the team’s progress. The club’s games are regularly broadcast internationally, and the owners’ commitment to creating a documentary series has further expanded Wrexham’s reach, turning the club into a true global brand.
Challenges and Setbacks: Navigating the Road Ahead
Despite the many successes, the journey has not been without its setbacks. One of the challenges Wrexham AFC faced in early 2025 was the potential signing of Leeds United striker Joe Gelhardt.
The 22-year-old forward had been linked with a move to Wrexham, but ultimately, the deal fell through, with Gelhardt closing in on a move to Hull City instead.
This setback highlights the competitive nature of the transfer market and the challenges that Wrexham, despite their high-profile owners, face when competing for top-tier talent. However, the club remains focused on building a competitive squad and will continue to target promising players in the coming transfer windows.
The Role of Technology and Data in Team Development
Wrexham AFC’s transformation also includes a commitment to modernizing their approach to team development. Under the guidance of Reynolds and McElhenney, the club has invested in advanced technologies and data analytics to optimize player performance and tactical decisions.
The club has hired top-tier analysts and sports scientists to provide insights into match strategy, player health, and performance metrics. This data-driven approach helps the coaching staff make informed decisions that enhance the team’s competitive edge, contributing to their on-field success.
The Fans: The Heartbeat of Wrexham AFC
Wrexham AFC has always been known for its passionate fanbase, and this has only grown since Reynolds and McElhenney took ownership. The owners have made it a priority to connect with supporters and involve them in the decision-making process.
Their transparency and engagement with fans through social media, town hall meetings, and regular updates have fostered a sense of inclusivity and unity. The fans have played a key role in the club’s resurgence, and their unwavering support has been vital to Wrexham’s success.
Conclusion: A Bright Future for Wrexham AFC
The partnership between Ryan Reynolds, Rob McElhenney, and Wrexham AFC has brought about a transformative era for the club.
Through their investment in the team, infrastructure, and community, the owners have revitalized the club and given it new life. While challenges remain, including fierce competition in the transfer market, the future looks incredibly bright for Wrexham AFC.
With ambitions to play in Europe, a growing global fanbase, and a commitment to community engagement, the club’s ascent through the football pyramid continues, and its rise under the guidance of Reynolds and McElhenney shows no signs of slowing down.
Wrexham AFC is well on its way to becoming a powerhouse in Welsh and English football, with a lasting impact both locally and internationally.
FAQs
Q: How did Ryan Reynolds and Rob McElhenney come to own Wrexham AFC?
A: In November 2020, Hollywood actors Ryan Reynolds and Rob McElhenney purchased Wrexham AFC, a historic Welsh football club, for £2 million. Their acquisition was driven by a shared passion for football and a desire to invest in a community-focused club with a storied past. The purchase was approved by the club’s supporters, marking the beginning of a new era for Wrexham AFC.
Q: What impact have Reynolds and McElhenney had on Wrexham AFC?
A: Since taking ownership, Reynolds and McElhenney have implemented several initiatives to enhance the club’s performance and community engagement. Under their stewardship, Wrexham AFC achieved promotion to the English Football League (EFL) in April 2023, marking a significant milestone in the club’s history. Their efforts have revitalized the club’s infrastructure, including the development of a state-of-the-art training facility funded by the owners. Additionally, they have increased the club’s global profile, attracting international attention and investment.
Q: How has the local community responded to the ownership?
A: The local community has largely embraced the new ownership, appreciating the investment and attention brought to the club. Reynolds and McElhenney have emphasized their commitment to community engagement, participating in local events and supporting charitable initiatives. Their involvement has fostered a sense of pride among supporters and residents, contributing to a revitalized atmosphere around the club.
Q: What are some of the challenges faced by Wrexham AFC under the new ownership?
A: Despite the positive developments, Wrexham AFC has encountered challenges. In December 2024, the club’s newly constructed training ground was targeted by thieves, resulting in the theft of equipment, including a John Deere tractor. This incident highlighted the vulnerabilities that can accompany rapid development and investment. The club has since worked with local authorities to address the situation and enhance security measures.
Q: What are the future plans for Wrexham AFC under Reynolds and McElhenney?
A: Looking ahead, Reynolds and McElhenney have expressed ambitions to elevate Wrexham AFC to higher tiers of English football, with aspirations of reaching the Premier League. They are also exploring opportunities for the club to participate in European competitions, which could be facilitated by changes in the Welsh League Cup format. These plans aim to enhance the club’s competitiveness and financial stability, while maintaining a strong connection with the local community.
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